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DayGlo Color Expands Superior Materials Territory Responsibilities

Region includes entire mid-Atlantic, Northeast

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Superior Materials, Inc., a large regional raw materials distributor/agent, headquartered in Garden City NY, announced its territory expansion with DayGlo Color Corporation. Effective Aug. 1, 2012, Superior Materials’ expanded region for DayGlo includes the entire mid-Atlantic and Northeast, covering Maryland through New England. Superior Materials has been representing DayGlo in the New York, New Jersey, southern Connecticut and eastern Pennsylvania areas for 15 years.

Cleveland-based DayGlo Color Corp.is a global leader in the color industry, offering a diverse product line and customized color solutions for packaging and consumer goods, plastics, graphic arts, paints and coatings, dyes and textiles, as well as ingredients for the personal care and cosmetics industries. DayGlo is the originator, and world’s largest manufacturer of daylight fluorescent color.

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